About Us

We do things a bit differently, and that's the way we like it!


Who is Silber, Vasquez & Associates?

We have assembled an international team of professional multi-lingual Business, Legal, Executive and Life Coaches. We are united by our passion for helping our clients achieve their vision of themselves and their businesses. Whether the issue is enjoying the success they have achieved and creating a balanced life, growing their businesses or setting and reaching personal goals, our team has extensive experience and provide our clients with the tools, support and structure they need to stay focused on a more productive and fulfilling life.

Meet the Team

We at Silber, Vasquez & Associates have over 20 years experience in Life, Business and Marketing Coaching and are dedicated to assisting lawyers and law-firms reach their potential, expand their practices and grow their client bases.


Liza Vasquez ICF, CMC

President and Partner

Liza Vasquez is a Certified Master Coach. She is affiliated with CoachU and is a member of the International Coach Federation and the Legal Marketing Association. She is an expert Life Coach, Legal Marketer, and with women's issues in businesss. 


Jeffrey Silber CPA, MBA, CMC

Partner and Vice-President

Jeffrey is a Certified Master Coach in Business, Legal, Professional and Life Coaching. He became a Coach because he “wanted to share the secrets of building a happy, fulfilling and successful life with those who want this for themselves.

Liza's Story
Jeff's Story
Liza's Story

Liza Vasquez is a Certified Master Coach. She is affiliated with CoachU and is a member of the International Coach Federation and the Legal Marketing Association. In addition to her knowledge of Life Coaching and Legal Marketing, she is an expert in all aspects of the issues facing women in business, especially female attorneys. She is completely bilingual in Spanish and English and more importantly she is entirely bi-cultural. She works with women individually and in groups in the US and in Latin America.

Liza has been an actress, an Acting Coach, and director of Off-Broadway theater in New York. She was the Director of Training for the Berlitz School of Languages, the world’s leading language school, in the State of California and the Mexican State of Jalisco. Liza was part of the team that developed training materials for worldwide use in the Berlitz schools. She was responsible for the programs that turned untrained individuals into expert language teachers.

As mentioned, Martindale-Hubbell outsourced their Latin American operations to Silber, Vasquez & Associates. For seventeen years, Liza was their Assistant Director of Latin America Operations. She was also a consultant to a Mexico-based pharmaceutical company for training and team-building.

By providing her clients with the appropriate tools, support and the structure they need, Liza guides them in creating their own successful careers as well as fulfilling, happy and productive lives.

Liza’s credo is much like that of Michelangelo, who believed that inside every block of stone there is an inspiring statue waiting to be released and it is the job of the sculptor to discover it. Liza recently told an interviewer: “My entire professional life has been spent helping people achieve their maximum potential. My passion is to guide people through their journey, to help them rediscover themselves and yes, even to surprise themselves in their personal, spiritual and professional lives.”


Universidad Autónoma, Guadalajara, Mexico

Coach University, Life Coaching Advanced Program Graduate

Licenses and Accreditations

International Coach Federation
Certified Master Coach, Western Institute of Spiritual Psychology

Additional Information

Native English; Native Spanish; Working knowledge of Portuguese and French.

Born USA

San Francisco, California, USA

Articles and Publications


Jeff's Story

Jeffrey is a Certified Master Coach in Business, Legal, Professional and Life Coaching. He became a Coach because he “wanted to share the secrets of building a happy, fulfilling and successful life with those who want this for themselves.”

He set out to structure his own life with intellectual challenges, financial goals, a great deal of international travel, free time and personal fulfillment. Jeffrey achieved all these goals by being a CPA on Wall St. with the International Accounting Firm Arthur Andersen & Co.; the Executive V.P. of a Financial Services firm in Los Angeles; a New York City real estate developer; the founder of a charity to help inner-city children with scholarships in the Arts; Member of the Board of Trustees and Treasurer of three museums; the Latin America Regional Director of Martindale-Hubbell and the owner of a pharmaceutical company in Mexico. Jeffrey turned the failing pharmaceutical company into a profitable success and negotiated its sale to an international pharmaceutical giant from India.

“When it comes to turning a vision into reality and thoroughly enjoying the process, I am an expert. Nothing gives me greater pleasure than providing my clients with the tools, support and structure they need to create their own fulfilling, successful, happier and more productive lives.”

Jeffrey has an MBA degree and is a Certified Life and Business Coach. Among other areas of expertise, he has depth experience in the marketing of professional services such as for lawyers and accountants. Together with his business partner, Liza Vasquez, over a twenty year period, they developed the unique and copy-written approach called “Legal Marketing from the Inside Out.”

In the early 1990's, it was the late Stephen R. Covey who personally taught Jeffrey the Seven Habits of Highly Effective People at the Covey Leadership Center in Provo, Utah. The essence of the Seven Habits can still be found in the coaching work he provides to organizations and to his individual coaching clients.

Jeffrey’s clients are located primarily in the US, Mexico, Brazil and China. He has a thorough knowledge of the culture and legal markets in these countries. Jeffrey is a native New Yorker and he speaks fluent Spanish and Portuguese frequently doing his coaching work in those languages.

Jeffrey asks you “Let me help you, your organization and your team achieve a level of effectiveness that you did not think possible and find fulfillment along the way.”


City University of New York, Baruch College,
MBA Degree in Finance

City College of New York
Bachelor of Business Administration in Accounting
New York State Regents Scholarship

Coach University, Life Coaching Advanced Program Graduate

Covey Leadership Center, Trained Facilitator in the Seven Habits of Highly Effective People

Licenses and Accreditations

CPA, New York and California

International Coach Federation, Associate Certified Coach

Certified Master Coach, Western Institute of Spiritual Psychology


International Coach Federation

Legal Marketing Association, International Taskforce Committee

Civic Activities

  • 2009 – 2012, Mexican Museum of the Arts, San Francisco
    Treasurer and Member of the Board of Trustee
  • 1991 – Short-Listed for Landmarks Preservation Commissioner of New York City
  • 1990 – 1994, Lehman College Art Gallery, New York City
    Member of the Board of Trustees
  • 1986 – 1994, Bronx Museum of the Arts, New York City
    Treasurer and Member of the Board of Trustees
  • 1985, Received Proclamation of Recognition from California Governor George Deukmejian For Charitable Work with South Bronx Youth.
  • 1984, Received Proclamation of Recognition from Mayor Tom Bradley and the Los Angeles City Council For Charitable Work with South Bronx Youth.
  • 1983, Created the Bronx Alumni Art Society Scholarship Fund in the Arts for Talented South Bronx High School Students

Additional Information

Native English, Excellent Spanish, Very Good Portuguese, knowledge of German and Italian

Born US Citizen
Mexican Immigration Status: Inmigrado (Equivalent to the Green Card in the US)

Mexico City and San Francisco

Articles and Publications

Our Philosophy

We believe in Coaching that honors the client as the expert in his or her own life and that every client is creative, resourceful and a whole human being.

What can you expect from coaching; and what can you expect of Silber, Vasquez & Associates?

We believe in Coaching that honors the client as the expert in his or her own life and that every client is creative, resourceful and a whole human being. It is our responsibility to discover, clarify and align what our client wants to achieve. You can expect information, advice, support, collaboration, strategies, continuous presence, energy, creativity, availability, and partnership.

Non-Judgmental Attitude

We are not here to judge right or wrong. Our position is to Coach the “real you” to come forward into the life you want. As there are times when you will share information that may make you vulnerable, we assure you that we will treat your choices and actions (past, present, and future) with respect.


All the information you provide us and the content of all the conversations you have with us while in your Coaching sessions will remain strictly confidential, meaning we will not share any information provided by you with anyone without your expressed consent.

Commitments and Integrity

  • If we make a promise to you, it will be kept.
  • If we are unable to keep a commitment, we will notify you of this as soon as possible.
  • We will deal with you in the highest standard of integrity, honesty, professionalism, and respect.
  • We are adamant about delivering high value to our clients.
  • We will let you know if we feel our involvement is not likely to make a positive difference in your life.
  • We will refer you to another professional, such as a psychologist, if we feel the issues you face cannot be resolved through the Coaching process alone.

Tenacity about Your Progress

As you have hired us to grow, we know that some of the best value we can deliver to you comes through the “tough places” you may be unwilling to visit on your own. We will give honest feedback, ask challenging questions, occasionally confront your paradigms, give you homework assignments designed to challenge your comfort, make you accountable to your commitments, cheering you on and every once in a while give you a gentle, always caring kick in the behind.

What You Can Expect of Yourself and the Coaching Experience

  • It is up to you to let us know the results that you want to accomplish in your sessions.
  • It is up to us to plan next steps that will take you to those results.
  • It is up to us, together, to make sure the steps are taken and all necessary adjustments are made as we go along.

Your sessions with us are used to debrief on past assignments, ask and answer questions, strategize, and set up next steps.

Pre-First Session: The Coaching Experience begins the moment you make a commitment to your first session. Once you agree to Executive or Life Coaching with us, we will send you a Confidential Client Information Form. We need this form returned to us not less than a week before your first session. This information will give us a head start in knowing who you are; and will help “jump start” the Coaching process.

What You May Experience Before Our First Session

Many clients report one or more of the following experiences prior to this session:

  • Curiosity
  • Doubt
  • Excitement
  • Unexpected negative feelings about the process
  • Unexpected positive feelings about the process
  • Uncertainty about this whole coaching idea
  • Not knowing what we want from you
  • All of these feelings are normal and a sign that you are invested.

In our experience, almost every client will go though some periods of feeling completely invincible and other periods of feeling fearful, doubtful, tired, or resentful of the whole process. We personally get excited to see all of these because they all form part of the growth cycle.

To you, some time periods may feel great, while other times you would prefer to do without. Overall, however, the growth curve will be positive. Many clients report some or all of the following:

  • More personal and professional fulfillment
  • Increased earnings
  • Better use of time
  • Better physical shape
  • Better relationships
  • More sales and/or more customers
  • Better health and improved nutrition
  • More free time
  • And always – an overall increase in their understanding of what is essential, which gives them peace of mind!

Questions or Doubts

As you are about to begin your coaching experience, please let us know if you have any questions or doubts about anything you have read or that was told to you. We thank you for your confidence in choosing us as your Life Coaches. We look forward to working with you and to helping make progress toward a happier, more personally and professionally fulfilling present and future.

Fees and Timeliness

Fees: All fees are due in advance, on the first day of each month for the sessions to be held that same month.

Monthly Package of Sessions: When you agree to a package of sessions, the monthly fee will be based on that package. Therefore all sessions must be used in that same month. Scheduling the sessions is the responsibility of the client. If you do not schedule some or any of your sessions for that month, they will be considered as having been used by you. Sessions from a monthly package cannot be held over to use in a future month.

Promptness: All sessions begin at the top of the hour such as 11:00, 12:00 or 1:00. If you are fifteen minutes late or more, the session cannot take place and you will be considered as having "stood us up" meaning the session was used by you. See "Exceptions" below.

Rescheduling a Session: In order to reschedule a Coaching session with no penalty, you must give us a minimum of twenty-four hours advance notice. With less than 24-hour notice, the sessions will be considered as used by you. See "Exceptions" below.

Exceptions: Only illness of the client, his/her child or mate will be acceptable to reschedule a "no-show" session or a session cancelled with less than 24-hours’ notice with no financial penalty.

Rescheduling by Silber, Vasquez & Associates: On those rare occasions that we have to cancel or reschedule a session with you, we will also make every effort to give you a 24-hours’ notice. Even if we have to cancel with less than 24-hours’ notice, you will have the opportunity to reschedule the session at no penalty or additional cost to you.

Availability in an Emergency: We encourage you to be judicious in what you consider an emergency. If at all possible, we prefer for you to wait until your next regularly scheduled session. However, you may contact one of us outside of your scheduled sessions in the event of a genuine emergency or if you have a time-sensitive issue that cannot wait until your next scheduled session. Therefore, in case of emergency, kindly contact our office at (415) 829-2660 or Liza Vasquez on her mobile telephone at (415) 509-0234 or Jeffrey Silber at (415) 728-4244 or by e-mail:

liza.vasquez@svacoaches.com - or - jeffrey.silber@svacoaches.com

Additional fees may apply for emergency sessions. Needless to say, we are not the appropriate people to contact for medical or similar emergencies.